Adam Bird - My Personal Blog

It has been nearly two months since I wrote the last part of my series of case studies looking at the project I am currently working on for King’s Church Medway. I’m pleased to say that those two months have not been wasted. We have the skeletal bones of the websites and creative ideas in place, we have a launch date in mind and all hands are on deck adding gloss to make sure that the final products are something that I and more importantly the church can be proud of. With that in mind, I thought that now would be the ideal opportunity to talk about copy. A website generally has many levels of engagement. You have the ‘bouncer’s’; those visitors who have hit your website by mistake and immediately leave. You have those who arrive at the correct destination, but leave shortly afterwards as the site on first view just doesn’t do it for them. There are people who then arrive to be nosey, looking around the website, looking at the pictures and videos with no real aim in getting someth...

Last week I wrote about the family and our Easter break in Cornwall. What I didn’t mention at the time was how I’d spent the entire week digitally disconnected, or as I’d left it on Facebook “Adam is Rebooting”. What this meant was, one whole week, no laptop. no Internet, no phone, no iPad, no nothing at all. Question is now, how on earth did I cope? I have a little line of copy on the banner of this site, proclaiming myself as something of a digital evangelist. What I mean by this, is that I believe strongly in the Internet, that it is a tool for empowering people and that by making use of it productively, can improve peoples lives by a) giving them access to opportunity or b) providing a platform to communicate. Why then would I want to leave it all behind? The truth is, so far during this calendar year, I’ve been working pretty much nonstop on either the King’s Church Medway project, work in general or another one of the projects that has landed on me and taken up some of ...

What happens when you get a group of six adults, six children and a five month old baby into three cars and travel for five hours across two-hundred and ninety miles to spend seven whole days filled with fun and frolics? You get one broken down vehicle, one irate nurse, six hyper children, six tired adults, twelve pairs of sand-filled shoes, one half-drowned three year old boy and one glorious, mesmerising sunset - and that was just the first day! Firstly, as is always the case with blogs of this type, I make no apologies for the length and the amount of waffle that spews from my keyboard. Afterall, this is a personal blog which accounts for the mundane and uninteresting events of a mundane and uninteresting life, so that when I’m old and more senile than I already am I can look back at these things with some form of guidance and hopefully add a bit colour to what will one day be black and white memories. Anyhow, I shall begin... When Mum and Dad invited us to spend a week with t...

At the beginning of the year I shared details of the private competition that we, as a family were taking part in. The challenge, devised by my father was to see which couple out of me and my wife, my sister, her husband and both of my parents could lose the most amount of weight over the course of three months. On Sunday evening the final results were in! In third place we had my sister and her husband who automatically finished last on account that neither of them turned up to for the final weigh-in. My sister might have used her car being repaired as mitigating circumstances, but truth be told, neither of them really entered into the spirit of the competition in the first place! In runner up spot, my parents finished, with a fairly non-spectacular weight-loss. I won’t indulge any figures here, but suffice to say, I thought that it would have been higher considering it is their own finances that are funding the eventual prize winners, which went to... Stephanie and I. To be ...